How to choose a
niacinamide face serum
You see "niacinamide" everywhere, but not all serums are equal. The real question isn't just the percentage on the bottle — it's the balance between concentration, texture, overall formula and what your skin really needs.
How to choose a niacinamide face serum for your skin
Niacinamide has earned its place in K-beauty routines for good reason: it's a versatile active, loved by combination to oily skin as much as by sensitive skin or skin with dark spots.
The first instinct: forget the idea that a niacinamide serum automatically suits everyone in the same way. Dehydrated acne-prone skin doesn't have the same needs as sensitive skin prone to redness, or combination skin mainly looking to smooth its texture.

If your skin is sensitive or weakened, the priority lies elsewhere: a soothing formula, with few potential irritants and supporting actives such as centella asiatica or ceramides.

The right niacinamide percentage: not necessarily the highest
Many people think a 10% serum will automatically be more effective than a 5% serum. In reality, a concentration of around 2 to 5% already works very well to improve skin balance and support the skin barrier.
Reading the formula beyond niacinamide
Niacinamide doesn't work alone — its performance also depends on the ingredients around it. To soothe and strengthen: panthenol, ceramides, beta-glucan. For a plumping effect: hyaluronic acid, glycerin.
Useful pairings, and those to watch
Niacinamide works very well alongside hyaluronic acid, centella or ceramides. With AHAs, BHAs or retinol, it all depends on your tolerance — if you already use a strong exfoliant, it's better to choose a soothing niacinamide serum rather than adding yet another very active formula.
How to make the right choice without complicating your routine
If you're just starting out, keep it simple: a moderate concentration, a suitable texture and a formula focused on soothing, balance or radiance depending on your goal. Try it for several weeks before judging.
- Pores & dark spots — ANUA Niacinamide 10%+TXA — 24,90€
- Sensitive skin — MEISANI Gel Cream — 27,90€
- View the full Niacinamide collection →
- A high percentage isn't automatically more effective — 2 to 5% is enough for a lot of skin.
- The full formula matters as much as the niacinamide: panthenol, ceramides and hyaluronic acid make the difference.
- The texture should fit naturally into your morning and evening routine, without discomfort.
- Niacinamide + retinol/BHA: possible, but with discernment — not as a systematic stack.
- The right serum is the one you use consistently, not the most concentrated or the most viral.
At Haru & Bom, organising by skin need helps you choose faster and more accurately. Discover our niacinamide selection →





